Raunchy airline ad pulled, ‘insults women’
THIS AD INSULTS WOMEN!!!?
Sphere: Related ContentSPANISH airline Iberia has pulled a cartoon video ad that depicts a baby boy frolicking on a beach with big-breasted black Cuban women after complaints it insulted women and encouraged sexual tourism.
The two women, with huge lips and tiny, tight shorts on broad hips - massage and pamper the white Spanish infant after he arrives in Havana on a free trip from Iberia.
At one point, lounging at a seaside bar, he sings “Come on honey, take me to the crib”, the Associated Press reported.
Iberia’s website ran the video as part of a contest offering free trips to celebrate the site’s 10th anniversary.
The clip was taken down last week after less than 10 days on the page, following a complaint by the Federation of Consumers in Action, although it has resurfaced on YouTube.
Ileana Fuentes, executive director of the Miami-based Cuban Feminist Network, said the cartoon played to the idea that Cuba was the place to go for Spanish men to have easy sex with poor, black women.
“Obviously, it is an ad aimed at the male population. It is a male, white baby being told … ‘yeah, you can go to this island and these nice sexy, sexual black women will pamper you to death. They will do anything for you.’ That is a sexual tourism ad of the subtle kind,” Ms Fuentes said from Miami.
She called the ad sexist, racist and colonialist, saying it used “the black female Cuban body as bait for increased air fare sales. That is what it is”.
Other cartoons in the Iberia ad campaign showed a sheep winning a trip to New York and singing rap songs with young black men, and a vacuum cleaner being transported to Buenos Aires for tango dancing. They apparently raised no stink.
An Iberia official, speaking on condition of anonymity, told the Associated Press it was meant to be amusing and the company withdrew it as soon as complaints started coming in.
“We do not want to offend anyone,” the official said.
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